Tuesday, May 19, 2020

The Fire Essay - 1243 Words

The door creaked open as the young boy stepped out but was quickly slammed shut by the viscous wind the noise echoed through the hills disturbing some pigeons roosting in the near by trees. The moon was illuminating the night sky with a milky glow which illuminated all land creating large disturbing shadows. The trees bent in submission to the howling wind which forced their branches to brush along the ground sweeping the dust away from the track. The solitary building which could barely be described as a house stood alone and solitary on the hillside. The walls were crumbling from the water logged plaster and only one window still contained a pain of glass. The door had almost come off its hinges†¦show more content†¦Then from nowhere a rogue cloud streaked across the sky to shield the moon from view. Suddenly the land turned black like some giant hand had just turned off the huge light floating in the sky. The moon fought hard to pierce the shield formed by the cloud but t o no avail. The cloud appeared to slow down as it passed by the moon but gradually it began to pass and then suddenly two large streaks of light shot out from the side of the moon the whole land gradually began to reappear under the moonlight. Within a matter of minutes the moon had reappeared from its shade and was shining with extra brightness to make up for the time which it was blocked. Once again the shadows of the trees began to dance in the moonlight. Swaying like mystical dancers in the wind. The child continued on his journey along the moonlit path leading up over a hill and off in to the distance. The road began to climb the boy slowed his pace wrapping his long trench coat even tighter round his small frail body. Suddenly the wind grabbed hold of his jacket pulling him back he fell and stumbled for a few seconds he sat there with his hands and knees resting on the ground. He composed himself stood up and once again cocooned himself within his jacket. The gradient of the road climbed even higher slowly he began to crawl higher up the hill. Eventually he reached the top of the hill and stoodShow MoreRelatedEssay On The Fire705 Words   |  3 Pagestwo buildings that caught fire along our block on the same side just four doors down in each direction. Both occurred at night displacing families that saw the buildings boarded up with fresh plywood that never quite did cover all the black tinge of the flames that tore through the windows. It stayed that way for some time accompanied by that exclusive and ever-present burnt odor that wafted through the neighborhood reminding everyone of the destructive force of fire. For a young boy, it was intimidatingRead MoreA Report On The Fire1451 Words   |  6 Pagesmature. The main purpose of this report is to give clarity on the fire, to determine the origin, determine causes of the fire, damages caused by the fire and to develop ideas on how can unwanted fires like these can be prevented from reoccurring in our plantations like the one occurred in compartment C22 on the17 of JULY 2015 at 17:00pm till 23:00pm. A number of plus minus 600 pinus Elliote trees were affected by this fire. HISTORY OF THE AREA It had been known for years that the beltRead MoreThe Problem Of Forest Fires1804 Words   |  8 Pagesabout is the forest fires. Sometimes people don t notice or now about the forest fires until it is talk in the news and it s mostly because it has done a great damage. As soon as people hear about forest fires they want them to be extinguished but the problem is that fires need to be controlled or managed. 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For this, Katniss can be analyzed in a myth and archetypical by being the hero in the novel. She takes on the roles of the male archetype but also embodies female archetypal characteristics. Additionally, the fire she symbolizes throughout the novel signifies her character and what she represents to the people of Panam. Katniss is a hero because she risked and sacrificed her own life for her family, friends, and district. An archetype hero is defined as a figureRead MoreFire Prevention1078 Words   |  5 PagesCody Rosenbaum D. Gasch Intro Health and Safety OSHA February 5, 2013 Learning Journal #1 Some of the safety hazards that are listed in Chapter 7 Fire Prevention would be electrical fires, flammable liquids, poor housekeeping, ingestion, incorrect use of fire extinguishers, bleeding, choking, and forklifts. There are many dangers in the work we engage in every day but its rewarding if we follow the right safety rules. 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Today with the modern technology, we are experiencing the comfort brought about with the innovations done since fire was discovered. Fire has many uses to man but if left unattended it has always

Wednesday, May 6, 2020

Border Blues the Dilemma of Illegal Immigration - 791 Words

Border Blues: The Dilemma of Illegal Immigration By: Farai Chideya I. Research Question: Immigration is a rapid growing issue for the United States. For a long time people from other countries have been coming here to look for bigger and better things for themselves, as well as for their families. This article digs to the core of the issue, illegal immigration. Chideya wanted to know three things: 1) What is the reality behind the perceptions of Mexican Americans, 2) How do the residents of El Paso look upon the Mexicans, and 3) How do Mexican-Americans see themselves and their cousins across the border. II. Theoretical Perspectives: A. Realism is a big part for the conflict of illegal immigration. The idea behind realism is†¦show more content†¦Yet they, again, make the decision to stay. Diana says that to her America is better because even though there are barriers between illegals and others, America is still the â€Å"Land of Opportunity.† I imagine most â€Å"illegals† feel this way. Otherwise, we would not be discussing this topic as a  "problem.† D. Idealism is a qualitative and individualistic approach to research. Chideya’s interviews with the people in the article were open-ended. She talked to people on both sides of the issue: the border patrol and the border crossers. She wanted to know how the border patrol deals with immigrants that are caught crossing the border illegally. And she wants to know how immigrants, who have successfully crossed the border, deal with life in America as an â€Å"illegal alien.† E. Symbolic Interactionism is shown, particularly, in Chideya’s interview with Diana about school. Diana mentions how she started to feel inferior when she told her teacher she was illegal. The teacher responded â€Å"Honey, don’t say that out loud. You could get your parents in a lot of trouble.† Diana also mentions how her feelings of inferiority are due to the things she can’t do, like apply for college. So she doesn’t apply but she works menial jo bs instead. She is hoping to apply for a green card to overcome these barriers. F. Conflict Theory is evident in this article in the most literal aspect ofShow MoreRelatedThe Impact Of Immigration On The United States1415 Words   |  6 PagesRecent immigration has not only increased since the end of World War 2, but also gained momentum, reaching numbers in the 1990s. The national origin of US immigrants also changed sharply over the past fifty years. Before 1960, the vast majority came from European countries or Canada. Even as late as the 1950s, more than two-thirds of all arrivals were from these countries. 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Principles of Marketing Woolworths Limited

Question: Discuss about thePrinciples of Marketing forWoolworths Limited. Answer: Introduction Woolworths supermarkets, originated in Australia, deals with the supermarket and grocery stores across Australia. It is owned by the Woolworths limited, with its headquarters at Bella Vista, New South Wales. Woolworths specialises in retailing groceries, and various other consumer goods to the people. Woolworths has a chain of 840 supermarkets across Australia, 156 supermarkets in New Zealand , successfully promoting and further expanding the business. In the year 2012, Woolworths has been marked as the largest retail chain dealing with consumer products in Australia (Woolworthslimited.com.au 2016). This report on Woolworths present a detailed analysis on the retail chain industry by laying stress on the issues that are prevailing in the environment of the company, the STP strategy related to the company , i.e., segmentation, targeting and positioning strategy of the people, the marketing strategy of the company. In the ends the report has been presented with some recommendations for the company that would help the company to enhance the productive growth of the organization. Issues in the Environment of the Company Woolworths is one of the best retail company in todays world . It has been in business for the past many years thereby expanding with its business successfully. Currently the company is facing some issues that is disturbing the atmosphere of the business. According to Armstrong et al. (2014), one of the vital issues that the company is dealing with, is that, there is an ardent need of an efficient executive manager which would deal with the issues overcoming in the companys environment. There are some policies framed by Woolworths that flawed and thereby resulted in creating economic pressures in the company. Such policies were like cheap cheap and low cost/high supply. These policies were unable to maintain the strategical framework (Dos Santos, Svensson and Padin 2013). One of the prior issues of the retail industry is that, the company has to deal with various labour union issues. Mass firing of labours have been experienced by the labours of the company that resulted in performance issues of the staff. As stated by Bolton (2015) , as the customers in the retail industry is directly related to the staffs of the stores, it creates disincentive regarding the productive growth of the company. STP Strategy Woolworths comprises of the most trusted brands in its retail chain. It serves millions of customers every day. It has maintained its position of being one of the most renowned organizations of the retail industry . In order to maintain the position, Woolworths follows an extensive segmentation, targeting and positioning strategy that helps the company to enhance its sales and thereby raising the profit margin (Bickhoff, Hollensen and Opresnik 2014) . Segmentation segmentation deals with dividing the mass of customers based on some specific attributes. There are four kinds of segmentation categories that helps an organization to differentiates the customers based on geographic, demographic, behavioural and psychographic attributes. Based on the geographical diversion, different cultural differences of the customers are taken into account. In order to promote a particular brand or product of a company, it is quite essential to segment their customers in order to proceed with the promotion process (Hanlon 2013). The company segments its customers based on gender, standard of living, income of the people, concentration of the population, demand for organic and natural food products, etc. Targeting after performing the segmentation of the customers, the next step that follows is market targeting. Targeting helps to focus and promote the chosen segment of the population in order to introduce the new products of the company. As per Schlegelmilch (2016), for a retail industry like Woolworths, targeting objective is not prime method of marketing strategy, as the company deals with a variety of products, that focus on many segments of the society rather than any one of them. Yet, merging of the company with new brands creates some possibility for Woolworths to target the segments as per that new product. Positioning- positioning is the third stage of marketing strategy that is followed by Woolworths. In this strategy, the creates a market overview based on the attributes of the product. The characteristics are then aligned with the chosen segment of the society . This helps in positioning the right products to the right customers, thereby, providing them with the correct form of marketing mix. Marketing Strategy The main aim of Woolworths is to deliver the right shopping experience to its customers each and every time . The mission statement of the company is s follows We, as passionate committed retailers, understand and lead our customers through excellence and a deep knowledge of our products and services and the world we live in. The key strategic priority for Woolworths is to build up a multi-option retailing in term of low price, good quality products and services, in stores experience to meet customer requirement. Woolworths has been ranked as the largest online retailer in Australia and New Zealand In order to achieve their mission statement, Woolworths have been following various strategies that helps in maintaining their position till date. The strategic prioritize of the company are as follows Extending leadership in food products Woolworths aim at establishing market campaigns that would add value for the stakeholders and in return enhance the business productivity of the company. It would raise the market share of the organization in Australia with special implementation on in line stores, fresh products and value goods (Kotler et al. 2015). Woolworths aims at breaking the sales growth point by maintaining the australias fresh food people marketing campaign. It has launched this program by utilising the innovative method of the voice. The company aims at playing the lead in retailing food and liquor. Act on portfolio According to Feigin (2016), Woolworths aims at evaluating the electronics business which it has planned to start in order to establish the acquisition with dick smith. It is also focussing various alignments with other companies and suppliers that would help the company to acquire more customers and add value to the marketing strategies of the company. Woolworths have already maintained their position as implementer of hotel and pubs. It is their aim to maintain such a role in future. Maintaining track record - being australias most trusted retailer , it aims at supporting innovative practices that would help in creating unique techniques and effects in order to promote their retail chain and raise the sustainability and profitability of the organization. It aims at expanding its business globally, that would help in enabling new growth segments for the company(Berning 2014). New area of growth - maintaining an effective supply chain management of the company would enable the organization to move a step ahead towards profitability. An extensive supply chain management helps to fuel the growth of the company. The company aims at improving the long term relations with the stakeholders and would add more investment in business thereby, raising the value (Pride and Ferrell 2016). The company initiates changed in the staffing policy that would help in selecting the best talent for improving the working condition of Woolworths. Woolworths has an assigned list of values that includes marketing the goods with responsibility, responding to the customers needs and fulfilling their demands, looking after the workers right and providing them with various facilities, raising the bar ob animal welfare, ensuring responsibility while selling liquors in store. Recommendation Pricing strategy is the most important strategy that is followed in retal industry. In orr to facilitate growth, sales and profit, Woolworths should lay their prime focus on Cost leadership structure Strategic merging Product propagation People prioritized development Cost leadership structure fro Woolworths, maintaining a cost leadership is of prime importance. They must implement an integrated structure of actions that would allow the company to produce and deliver quality products at the efficient price. It would help Woolworths to generate maximum outputs and at low costs. Woolworths has already processed the sales up/costs down strategy, which ensures to design products at lower costs of production. Woolworths have successfully implemented such policies in their business. Woolworths must analyse the efficient management strategies that would help them to generate efficient schemes and policies to upgrade the level of business and thereby release more profits for the company. Woolworths should initiate plans to manage the supply chain in order to decrease the costs of excess handling of goods . The future prediction system must be revised, as the cost of inventory is too high for the company when the predicting analysis is poor (Khanna and Palepu 2013). Strategic merging another recommendation which is quite vital for Woolworths to develop strategic alliance with various brands and production companies that would help in overcoming the further costs of processing the business. Woolworths must raise their plans of correlating themselves with other business and brands, it would help them to grab more customers and raise the market share of the company (Simkin 2016). With a rise in the number of new retailers in the market, it is feasible for Woolworths to raise their alliance with those retailers, rather than let them grow as competitors. Woolworths must also initialise various reward program that would help in laying short term impact on the sales and revenue of the company (Methner, Hamann and Nilsson 2015). Product propagation - dealing with a huge variety of consumer goods, propagating their products would help Woolworth to instigate the demand for the goods aiming the existing customers and also attract new customers towards itself. Woolworths aims at selling fresh vegetables and fruits that has been brought directly from the farm. It helps in attracting the people who are driven by consuming fresh demands in order to use fresh food products for themselves. Introducing luxury brand products along with daily consumer goods , would attract the people towards the supermarket and it would even help the company to globalise in future with a broader base (West, Ford and Ibrahim 2015). People prioritized development retailing is considered as a highly focussed business with high priority to people. Woolworths must initialize various plans and policies that help in providing the people associated with the company to attain maximum advantages. This would allow the people to maintain their trust in the company thereby making Woolworths one of the trusted brand of the country. Conclusion Woolworths is prestigious retail industry of Australia , that aims at being the largest retail chain of consumer goods in the country in the future years to come. In order to maintain its position as the leader of the retail sector, Woolworths implements various structural and operational reforms. It is a 92 years old company that has spread all around Australia (Woolworths Online 2016) . In spite of such a good background of the company ,the company faces various issues within the environment of the organization. An extensive segmentation, targeting and positioning strategy has been maintained by Woolworths that provides them with the incentive of raising their sales. The marketing strategy laid by the company is quite efficient in nature to help them to gain maximum market share, thereby raising the profit margin. The recommendations presented in the report are clearly listed by keeping the well-being of the company as the basic priority. Reference Armstrong, G., Adam, S., Denize, S. and Kotler, P., 2014.Principles of marketing. Pearson Australia. Berning, A., 2014.Sustainable supply chain engagement in a retail environment: the case of Woolworths food suppliers(Doctoral dissertation, Stellenbosch: Stellenbosch University). Bickhoff, N., Hollensen, S. and Opresnik, M., 2014. Step 2: Strategic and Operative Marketing PlanningSegmenting, Targeting, Positioning. InThe Quintessence of Marketing(pp. 47-110). Springer Berlin Heidelberg. Bolton, S., 2015. Woolworths workers back at work.Green Left Weekly, (1065), p.3. Dos Santos, M.A., Svensson, G. and Padin, C., 2013. Indicators of sustainable business practices: Woolworths in South Africa.Supply Chain Management: An International Journal,18(1), pp.104-108. Feigin, L.M., 2016.The effects of protests and boycotts on a brand and its reputation: a case study on Woolworths and boycott, divestment and sanctions (BDS)(Doctoral dissertation, The IIE). Hanlon, A., 2013. The Segmentation, Targeting and Positioning model-Smart Insights Digital Marketing Advice. Khanna, T. and Palepu, K., 2013.Winning in emerging markets: A road map for strategy and execution. Harvard Business Press. Kotler, P., Burton, S., Deans, K., Brown, L. and Armstrong, G., 2015.Marketing. Pearson Higher Education AU. Methner, N., Hamann, R. and Nilsson, W., 2015. The Evolution of a Sustainability Leader: The Development of Strategic and Boundary Spanning Organizational Innovation Capabilities in Woolworths. InThe Business of Social and Environmental Innovation(pp. 87-104). Springer International Publishing. Pride, W. and Ferrell, O.C., 2016.Foundations of marketing. Nelson Education. Schlegelmilch, B.B., 2016. Segmenting Targeting and Positioning in Global Markets. InGlobal Marketing Strategy(pp. 63-82). Springer International Publishing. Simkin, L., 2016. 11 Segmentation.The Marketing Book, p.271. West, D., Ford, J. and Ibrahim, E., 2015.Strategic marketing: creating competitive advantage. Oxford University Press. Woolworths Online. (2016). Woolworths Supermarket - Buy Groceries Online. [online] Available at: https://www.woolworths.com.au/ [Accessed 23 Sep. 2016]. Woolworthslimited.com.au. (2016). Strategy and Objectives - Woolworths Limited. [online] Available at: https://www.woolworthslimited.com.au/page/Who_We_Are/Strategy_and_Objectives/ [Accessed 23 Sep. 2016].